Currently reading: Ford of Europe appoints Martin Sander as passenger vehicle chief
Sander brings 25 years of experience at Volkswagen Group, replacing Roelant de Waard and Gunnar Herrmann

Ford has appointed Martin Sander as its new general manager for passenger vehicles in Europe. 

Sander, who has more than 25 years of experience with the Volkswagen Group, previously held the position of senior vice-president of European sales at Audi. 

He will take over from Roelant de Waard and Gunnar Herrmann, who both retired last year, and will report directly to Ford of Europe president Stuart Rowley.

The German will begin to lead Ford’s European sales ventures on 1 June, where he will focus on pushing the firm's electric

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