“Elon’s behaviour in the public sphere is a frequent source of distraction and embarrassment for us.”

As employee rebellions go, the recent uprising at SpaceX was mild and measured in its execution but devastating in its fallout.

It began with a post on the company’s intranet seeking signatures of support. In short, they felt chairman Elon Musk’s gung-ho online persona and gun-slinging approach to employment (what exactly does a “no-asshole policy” mean once in HR law?) was undermining their morale and their work.